If you use Twitter (and who doesn’t – except my mom) you’ve seen it: the #FF hashtag. But what does #FF mean? Do you know how to use it properly? I’ll explain some Twitter mysteries and etiquette in our Twitter Decoded series.
#FF means “Follow Friday.”
How to Choose
How do you choose who’s worthy of tweeting about and following?
- New Twitter accounts that only have a small group of followers but are HOT and need to be noticed.
- Brands that you love and want to share.
- Individuals or brands that you want to shout out about simply because those people and businesses are awesome.
How do you use #FF?
Use #FF on Fridays. Write a tweet and include #FF in the message.
Here’s some examples:
Check out @BigGreyHorse for Texas eatery reviews! #FF
#FF My recommended list of cool friends @MaryeAudet, @PinOakHouston, @KarinHernandez3, @UncleBillys.
When your followers see your #FF tweets, hopefully they, too, will follow the folks you recommend. It’s exposure, PR, and a personal recommendation neatly wrapped up in 140 characters or less.
Twitter etiquette dictates that you send a “thank you” tweet if you are recommended via #FF.
How do you thank someone properly? You send a tweet back saying “Thanks.”
Here’s an example of the right way to do it:
Thanks @BigGreyHorse for the #FF!
Do NOT thank someone for a #FF by sending the entire message back.
Here’s an example of the wrong way to do it:
Thanks @BigGreyHorse! #FF My recommended list of cool friends @MaryeAudet, @PinOakHouston, @KarinHernandez3, @UncleBillys.
Never send back the exact tweet you were mentioned in. It’s lazy and laziness isn’t professional or thankful.
Another thing to remember is clarity. Twitter moves at lightning speed. I recommend not mentioning more than four of your tweeps in #FF lists. Some people say that #FF tweets shouldn’t have more than one individual or business mentioned. That isn’t a bad way to go, but you can list up to four names. (Some folks recommend a list of up to five names.)
Twitter isn’t hard to understand. Once you get on board and play with your account a bit, Twitter becomes easier to understand. The help section is informative, too.
Need help maneuvering through the Twittersphere? We can help. Contact us for more information. We LOVE socializing Texas style!